Promotional Webmaster Tools & Applications
Here are the top tools and programs which every webmaster should possess:
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- Google Toolbar
Apart from its "quick search" features, the Google Toolbar can be used for checking the PageRank of any web page on the internet. This is very useful if you are doing link exchanges, SEO or just monitoring the status of your web site.
- Wordtracker Keyword Suggestion Tool
Keyword research is the primary weapon of every SEO. This is basically a tool which tells you how many times a particular keyword (or phrase) is being searched. It also notifies you of similar search terms.
- Alexa Toolbar
Alexa is a service used for ranking web sites according to the volume of their traffic. The Alexa Toolbar is a quick way of getting traffic info on any web site and great for researching your competition. Notice that the Alexa Toolbar does not reveal how much visitors each site receives, it only gives you a relative rank.
- Search Engine Buddy
Search Engine Buddy is a free Windows application that analyzes web pages and shows you how to optimize them. The program warns you of excessive keyword repetition, inappropriate length for your titles, descriptions Meta tags. Although Meta tags are far less important than they used to be, SEB will give you a general drift of how you should approach search optimization.
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